I’ve been a copywriter for forty years but most people don’t know what a copywriter is. My dad was a commercial artist in the Detroit ad industry so I grew up with an awareness of the word.
In the ad biz we called the text “copy.”
Copy is what copywriters write.
I signed up for Chat-GPT-4 ($20/month). Maybe I can figure out something to do with it. Maybe I can use it to write blog posts.
All marketing text is worthless unless somebody reads it. If you make it easy to read, they will read it. I know, it sounds corny.
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