BBDO
Detroit

Heavy Metal

The '79 Adult Toys from Dodge. Some Wild and Crazy Machines.

Dodge has created a very special line of trucks for people who are bored with humdrum cars and ho-hum trucks.

Our Street Van is a prime example. It's built for hauling, all right. But it looks more at home hauling cycles and surfboards than anything else. It comes with fat, raised white letter tires, white painted spoke or chrome disk sport road wheels, and a do-it-yourself customizing kit.

Macho Power Wagon is as mean as it looks. With V8 engine, four-wheel drive, spoke road wheels, and a roll bar, it's ready for any kind of on- or off-road situation. If you want to find out what truckin' is all about, get behind the wheel of one of these babies.

Our newest Adult Toy is the Dodge D-50 Sport (otherwise known as the Dodge Jr.). It's got the biggest engine in its class, teamed up with a five-speed overdrive transmission. And it's got a way of handling curves that'll remind you of a sports car.

Warlock II uses wooden stake sides to enhance its classic tough look. It can work all day in the country and be ready for dinner at the country club that same night. It just might be the ultimate pickup.

Dodge Ramcharger 4 x 45 is an off-road four-wheel-drive fun machine that doubles as a pickup and a recreational vehicle. In town, it can pose as a respectable station wagon for shopping trips or hauling the gang around. But get it out there in rugged four-wheelin' country and watch out!

Your Dodge Truck Dealer can ake it awfully easy for you to drive one of these numbers. Because now you can lease one, just like a car, if you're not ready to buy.

Do the adult toys at your Dodge Dealer. They may be the only machines around that are as wild and crazy as you are.